Letter from the Chairman
In recent years, the concept of corporate social responsibility has been profoundly transformed and multiple interpretations have succeeded about the true meaning of the word “sustainability”. A new code of “knowing to be business” has also been established - which is especially valid for a company with our tradition – a necessary tool to harmonize with effective strategies, within a context in which the values of entrepreneurial organisations, required by law to report on their vision for the future, are affirmed and renewed.
The Sustainability Report which you are holding aims not only at representing the initiatives, the objectives and the targets achieved by Cattolica Assicurazioni in the realm of sustainability, but also at making our stakeholders truly active and involved partners, each one with their peculiar requirements and expertise, of a truly conscious business development adventure.
Capturing the raison d’être of a sustainable path, moreover, is nothing more than becoming embedded in the multiple changes of today’s social-entrepreneurial organisation, by protecting a coefficient of future growth, no trace of which can be found in the profit and loss statement.
As Cattolica, we’re aware that the best part of a company’s operations is represented by the relations that it manages to trigger with the community of which it is part. Such a bond isn’t just limited to the people who work every day in one of our offices or branches, but it also involves the ways the work of each colleague is perceived to the outside world and impacts it. This view, focused also outside of ourselves, translates into the desire to grow together with our territory of reference and to read and interpret its needs and opportunities.
In an age in which the entire social construction and the behaviours that ensue appear to be founded on the denial of a sound system of values, I believe that the most compelling project is to reaffirm and reinforce a scenario truly anchored to a set of principles, validated by our history and our tradition.
Our foundations are solid, our by-laws are rooted in the Social Doctrine of the Church and from this derives the centrality that we, from both an ethical duty and a firm conviction, attribute to the individual and its qualities. These two aspects, if enhanced, can effectively determine the success of a company.
The core question concerns the thorough understanding and internalizing our roots even more, by grasping in full the relevance and the natural complexity of maintaining a company project unique of its kind. We know that it is also the natural consequence of the good work performed over the years, of a strengthening of our Company achieved through courageous choices that turned out to be successful. It is also thanks to these choices that the Company, today, can think of deploying a more complex and structured strategy of sustainability, capable of generating positive effects on multiple fronts where economic, social and environmental topics find themselves living together in balance, offering greater advantages than if they were considered individually.
There are corporate projects that turn out to take a place in history, as they get in touch with currents and tensions the circulate beyond any legal obligation, since they are more connected to a deeper way of being and understanding the world than to formal and legal obligations. They are disruptive examples that change the current balance, striving to affirm a new one. We can say with pride that we have chosen this path.
We are a cooperative company: social responsibility is inherent in our corporate model. This is what distinguishes us in the market. With our Fondazione, which I have the honour of chairing, we have undertaken a mutual challenge: the Fondazione follows its projects with entrepreneurial attitude while the Company feels the duty to manage its business with social responsibility. This is the secret of our being an enterprise.